Monday, September 10, 2007

Caribbean call centres booming: 14,000 Jamaican agents

The Caribbean has become the new central hot spot for call centers. Companies are always looking at reducing their costs while maintaining quality. The key question is whether the Caribbean offers a work force that is sufficiently fluent in English to comprehend and really understand the problems of American consumers. The key problems with Indian call centers has always been that they fail to connect with American consumers, language fluency limits their level of understanding, and they sound scripted. Can Caribbean call centers offer a solutions to these issues?

http://www.jamaica-gleaner.com/gleaner/20070909/business/business7.html

# posted by ukcomm : 6:20 AM
Comments:
It's exactly true. our goal is not to simply make phone calls for our clients but to help them create and implement an effective and profitable marketing program using the phone.
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